Locations
4,500
Stores per month
1,500
Coverage
Nationwide
A coffee manufacturer employing over 300 people required the support of RGIS. The coffee manufacturer operates a broad product portfolio across retail, food service, vending, cash and carry and export markets. The manufacturer specializes in the innovation of coffee, beverages and foods, with specific expertise and capabilities in dry powder blending and packing.
THE CHALLENGE
The coffee manufacturer required quarterly audits of approximately 4,500 retail shelf allocations; the product was showcased in a wide variety of retail locations nationwide.
The coffee manufacturer required RGIS to provide the following:
- Experienced auditors
- National coverage
- To understand the shelf allocation of all products, including competitors
- A combined solution that would manage retail execution and audits effectively
Sectors
Why RGIS?
Customers choose RGIS for quarterly audits of shelf allocation because our accurate, consistent assessments provide reliable visibility into planogram compliance, space performance, and opportunities to optimize product placement each quarter.
Our Solutions
The coffee manufacturer partnered with RGIS to complete the retail shelf allocation project, and RGIS provided the following:
RGIS deployed the retail performance and intelligence software
Experienced RGIS teams audited 1,500 stores per month
Teams provided real-time image recognition and market performance insights
Experienced merchandising teams allowed the customer to monitor shelf allocation and make decisions to drive sales
Results
The coffee manufacturer found by outsourcing the retail shelf allocation project to RGIS, the following results were achieved:
RGIS teams accurately and effectively completed all 4,500 nationwide locations every quarter
By partnering with the photo recognition software providers, RGIS offered real-time analysis of planograms and placement
The new technology allowed RGIS’ merchandisers to complete a full shelf analysis
The customer reported that audits were performed faster and more efficiently than with the previous provider
Conclusion
By outsourcing the retail shelf allocation project to RGIS, the coffee manufacturer gained fast, accurate quarterly audits across 4,500 locations, supported by real-time planogram analysis through photo recognition technology—delivering deeper insights, full shelf visibility, and greater efficiency than their previous provider.
