Need:

A major home improvement retailer was rolling out a new customer facing app. The app would guide users in real-time through the store to find the home improvement products they need for projects. With location and stock data incorrect and out of date, a full store survey was needed before the app could launch. The timeline was tight because the product launch had already been planned and paid for.

• Experienced teams were required to survey and map 1,700 stores
• Data delivery was needed in a format native to the app

Solution:

RGIS teamed up with the app developer to establish formats for the data upload.

Proprietary data collection processes from RGIS were used to create a scalable survey process. Portions of the process were automated when possible.

Local teams scanned every item on every fixture in the home improvement retail stores and identified the x,y coordinates.

Results:

RGIS managed the project and on-time launch by working directly with the app developer. Teams completed 1,700 stores across the U.S. in six weeks, providing product and location data.

• All 1,700 stores were completed in six weeks
• The mobile app was able to launch on time, helping the retailer to launch their marketing campaign on time as well